VH1 specials propel big increase in record sales
Record sales for the superstar singers headlining the VH1 specials "Men Strike Back" and "VH1 Divas 2000: A Tribute To Diana Ross" have soared since the highly-rated shows aired recently on the network.
The stars of "VH1 Divas 2000: A Tribute To Diana Ross," which premiered Tuesday, April 11 at 9:00 p.m. (ET/PT), also showed continued increases for the week ending April 23, with Destiny's Child clocking a 48.9% leap in sales compared to the preceding week (to 157,650 units, up from 105,849). Mariah Carey's sales moved up 32.7% (16,819 from 12,674), and Faith Hill rose 32.4% during the week (80,558 from 60,837).
To date, after nine airings, "Divas 2000: A Tribute to Diana Ross" has drawn 20.3 million viewers. "Men Strike Back," weighing in with eight airings, has brought in 16.1 million viewers. (VH1)
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